Julie Dang & Associates
Julie Dang & Associates has been active since 1998, its focus being on providing clients with a clear direction forward for building, retaining and leveraging brand stickiness.
Understanding what is driving the customer picture that big data is delivering:
Customer insight, advocacy and market immersion.
Identifying brand equity and distilling the brand proposition that drives consumer stickiness:
Brand architecture and brand leverage potential.
Understanding the customer journey, identifying key decision and activation points along the way:
Path to purchase and channel strategy.
Distilling the brand message that drives customer activation:
Comms development and evaluation.
Ongoing monitoring and measuring of brand stickiness:
Brand health monitoring.
Strategy implementation to drive ROI:
It’s a principal centric business; only principals work on your business.
We bring a wealth of experience, built over many markets, with many successes.
Location and contact
Contact person: Julie Dang
SE1, 2 New McLean St
Edgecliff NSW 2027