The Rothcorp Group

The Rothcorp Group specialises in advanced qualitative and quantitative research techniques. We service major corporations across the FMCG, utilities, social services, finance, pharmaceutical, manufacturing and automotive sectors.

Based in Melbourne, the Company services clients in Australia, New Zealand, South East Asia and beyond.

The Company was founded by Susanna Roth who has extensive experience in the market research industry, having spent over 12 years in Senior Management positions in leading research companies before launching The Rothcorp Group. Susanna holds a Masters Degree in Applied Psychology from the University of Melbourne and is a Registered Psychologist with the Psychology Board of Australia. She holds the Qualified Practising Market Researcher (QPMR) accreditation with the Australian Market and Social Research Society (AMSRS) and was an Honorary Fellow of the School of Behavioural Science at the University of Melbourne from 2002 to 2012.

The Rothcorp Group's approach is to source the best talent for the project, irrespective of where they are located in the world. As such, we have developed strategic alliances with experts in a range of disciplines around the globe. This means that our clients have access not only to our own in-house experts, but also a worldwide knowledge bank of specialists in a range of disciplines including: choice modelling, conjoint analysis, structural equation modelling and market segmentation.

Our strategic partners come from a range of fields, including software developers, advanced mathematical modellers, academia and management consulting.



Location and contact

  • VIC

    Contact person: Susanna Roth
    Phone: 0396866111

    21 Dorcas St
    South Melbourne VIC 3205
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